Before Hiring A Branding Agency
Description
Are you trying to hire a branding agency and you’re wondering, really, what questions should I be asking here, because I’m not the branding expert?As someone who has been working in the branding world for the past thirteen years, I’ve got some really amazing advice that I’d love to share with you because I’ve seen it all. Whether it be working with international agencies, or with small boutique agencies, the same kinds of questions apply.Perhaps the branding agency you’ve found is renowned in your field. This can be fantastic, but it can also throw up some problems. If they work with similar brands, you run the risk of your creative ‘blending in,’ and looking a bit too similar to others on the market. You may also end up being a small fish in a big pond – with your project bumped down theWeb page: